Behind CNVS Nails

Hi, I’m Kim—Chief Nail Officer and Owner of CNVS Nails, short for Custom Nail Veneer System. My journey with CNVS began with a simple Instagram story. The original founder, Kasey, had an idea and needed someone to help bring that vision to life. I sent her a video introducing myself and answering all her questions, and within a day, we were setting up a meeting at a local Starbucks to talk about the future of what would become CNVS. From day one, I’ve been part of the process—her vision became my challenge to bring to life, and together we built the foundation of a brand that felt different from anything else in the nail space.

With over 25 years of experience as a freelance graphic designer—working with major retailers on everything from packaging to email marketing—I poured my skill set into building CNVS from the ground up. I designed every element of the brand, including our proprietary nail molds, packaging, website, and email communications. I handled sourcing, production, and day-to-day operations, all while helping shape the overall customer experience. In January 2025, I officially took over as the sole owner of CNVS and made the leap to running the business full-time.

One of the biggest decisions I made after taking over was to move all of our fulfillment in-house. We expanded into our own warehouse space so we could personally manage every order and ensure our customers receive the care and quality they deserve—something that often gets lost with larger brands. I still pack each box myself, and every detail, from start to finish, reflects the pride and passion behind this brand.

As a mom of three and wife to Nathan, we’re now empty nesters who love to travel—though these days, I’m proudly pouring most of my energy into building CNVS into something truly special. CNVS was created to solve a major frustration in the nail world: one-size-fits-all nails that don’t actually fit. I personally designed our 30-size custom sizer system to give every customer a personalized experience with nails that feel like they were made just for them.

We offer two classic shapes—almond and square—in two lengths each, with natural-looking gel veneers that are pre-shaped, pre-colored, and LED-cured to last up to two weeks. It all starts with our Starter Kit, which helps customers find their perfect fit. From there, our monthly subscription delivers custom-sized manis right to their door—no more guessing, no more waste.

At CNVS, we’re not just selling nails. We’re redefining the at-home manicure experience, one perfectly sized millimeter at a time—with real people, real care, and a whole lot of heart behind every box.